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Leighton Davies
Senior Creative Copywriter
BOTOX - APP - Treat Yourselfie
CONCEPT / WRITING
CHALLENGE
Educate aesthetic professionals about what the optimum recommended dosage for the application of Botox is, not what they believe it should be.
INSIGHT
If you were treating your own face you'd do everything you could to ensure a great result.
IDEA
We created an app that uses a Snapchat-style facial recognition to apply a wrinkle filter to people's faces. The way to remove the winkles and restore their face to normal is to apply the correct dosage of Botox.







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